€295,111 in profit in 120 days while increasing revenue by 111%
TARGETS
Break past the €100,000 per month level
Increase the New Customer ROAS to ensure profitability
Get more sales out of TikTok
TIME PERIOD
February 2022 - now
RESULTS
111.3% revenue growth
Decrease in New Customer CPA of 9.4%
3.1% increase in net profit
NICHE
Supplements
The proces
Back in February we got in contact with one of the founders of this Dutch supplement brand. After being let down by other agencies they decided to give it one more shot. The target was simple; break through the €100,000 revenue ceiling they couldn’t break through. One of the bottlenecks we’ve noticed was a proper structure of creative testing. In today’s ad landscape we believe that this is one of they key elements for a winning structure in your ad account.
Even though, they were getting solid results on their own with one of the founders managing the ads one day a week, we immediately saw that with some proper attention this brand could scale fast, very fast.